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Le Rituel Iconique

The Iconic Ritual

Originally, a lotion formulated in 1883 for scalp health.
Today, this foundational gesture inspires a complete ritual, designed to treat, cleanse and maintain the balance of the scalp on a daily basis.

Each product can be used individually, according to your needs. Together, they form a coherent system that works before, during, and after washing.

A healthy and comfortable scalp.
Stronger hair.

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How to Use the Iconic Ritual

A healthy scalp is the foundation of stronger hair. This 3-step ritual works directly at the root to purify, rebalance, and strengthen.

01 — Treat Apply the Triumphant pre-shampoo Lotion to the scalp, massage, leave on for a few minutes then rinse.

02 — Cleanse Wash with shampoo, massaging the scalp, then rinse thoroughly.

03 — Activate. Apply the tonic to a towel-dried scalp. Massage lightly. Do not rinse.

For optimal results, use all 3 products together and regularly. Each product can also be used alone depending on your scalp's needs.

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